Crypto Marketing Strategist
Job Description
About us
We’re like-minded, curious, excitable people here at Chiliz who work well in teams, spread across the globe. Chiliz is a global blockchain company, which powers Socios.com - the creators of Fan Tokens, and the popular fan rewards platform.
Socios has partnered with some of the world’s best teams, including Paris Saint-Germain, Juventus, FC Barcelona, Atlético de Madrid, UFC, Galatasaray, Manchester City FC, and many more.
The curious nature of a Chilizen is what drives this company forward, and since we’re looking to grow even more, apply for your dream role today.
Our brands & channels
We are building the web3 infrastructure for sports & entertainment!
Founded in 2018, Chiliz is a blockchain provider focused on the sports and entertainment industry. We build scalable, secure blockchain-enabled solutions that supercharge fan experiences using digital assets.
$CHZ is the native digital token for the Chiliz sports & entertainment ecosystem currently powering Socios.com and the Chiliz Chain blockchain.
Socios.com is a fan engagement and rewards app that allows fans to engage with their favourite teams and clubs through digital assets known as Fan Tokens.
Role Overview:
Crypto Marketing Strategist will play a role in shaping and executing comprehensive marketing initiatives and campaigns to drive the growth and enhance marketing results of the Chiliz ecosystem, mainly Chiliz Chain initiatives. Reporting to the Marketing Strategy Manager, you will be responsible for developing Web 3-based marketing strategies and creative concepts that resonate with a crypto audience and align with overall Chiliz objectives. Collaborating closely with cross-functional teams to ensure the successful implementation of marketing plans and initiatives. This role is perfect for someone passionate about the intersection of blockchain, cryptocurrency, sports, and entertainment.
This role is available for all qualified candidates based in Europe. Remote working arrangements will be provided either based on a Full-time employment contract or consultancy agreement depending on the tax residency within the EU.
Responsibilities
- Develop and execute results-driven marketing strategies and campaigns that align with the objectives of the Chiliz brand (and Socios.com where applicable)
- Collaborate with the Marketing Strategy Manager to define campaign objectives, target audiences, and key messaging
- Lead the development of creative concepts, content, and assets for marketing campaigns across various channels, working closely with channel leads and creative teams
- Manage end-to-end execution of marketing initiatives, including campaign planning, implementation, and performance tracking
- Collaborate and manage cross-functional teams, including Product, Partnerships, Rewards, and Communication to ensure alignment and integration of marketing efforts
- Conduct market research to understand the evolving Web3 and crypto market landscapes, audience behaviors, and competitor activities
- Monitor campaign performance and analyze key metrics to assess effectiveness and optimize future strategies, working closely with the BI team
- Manage campaign budgets effectively, ensuring optimal allocation of resources to achieve maximum ROI and meet campaign objectives
Requirements
- Demonstrable experience in Web 3, crypto or in marketing technology products, services or applications
- Bachelor’s degree in marketing, advertising, communications, or a related field; Master’s degree preferred.
- Must be based in Europe.
- Proven experience in marketing strategy development, campaign management, and creative concepts, preferably in a similar role
- Strong creative thinking and problem-solving skills, with the ability to translate strategic objectives into compelling marketing initiatives
- Excellent project management skills, with the ability to prioritize tasks, manage timelines, and meet deadlines in a fast-paced environment
- Exceptional written and verbal communication skills, with the ability to articulate ideas clearly and persuasively
- Strong analytical skills and attention to detail, with the ability to interpret data and insights to inform decision-making
- Collaborative mindset and ability to work effectively in cross-functional teams, fostering a culture of creativity, innovation, and excellence.
What we offer
We offer you the chance to grow, to learn, to flex your creative muscles and to work on a project that is providing excitement to thousands of users.
Our interview phase is a 3-step process where you’ll be able to ask us anything and get to know your team too. From HR right through to your team lead, we need this process to work both ways: It’s not just about you fitting in, but about us being the right fit for you too.
Are you ready to work with the world’s best teams? Are you happy to try, fail and bounce back? Are you excited to keep pushing the boundaries of technology?
We’ve got offices across the world, over 30 nationalities in our ranks and the most important superpower of all - flexibility. Our competitive salaries, wellness allowance, healthcare and pension plan are just the tip of the iceberg. You’ll gain friends, experience and a good challenge, we’ll gain you.
Are you ready?
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