Marketing Manager
Job Description
Carbon X Tons SA is a pioneering Swiss company leveraging blockchain for climate action, including the creation of CXT, a collateralized carbon stable coin. Our mission is to empower individuals and organizations to participate in the global transition to a low-carbon economy.
We are a startup looking for a Marketing Manager to support product launch with experience promoting crypto tokens and broad skills in digital marketing. The ideal candidate will also have an understanding of carbon markets and a passion for driving the adoption of sustainable finance solutions.
Responsibilities:
- Develop and implement comprehensive marketing strategies to promote our collateralized carbon stable coin and increase its visibility within the crypto community and among environmentally conscious investors
- Create and execute targeted marketing campaigns across various channels, including social media, email marketing, influencer partnerships, and sustainability-focused platforms
- Collaborate with cross-functional teams, including product development and communications, to align marketing efforts with business
- Manage and optimize advertising budgets to efficiently achieve marketing KPIs.
- Cultivate and nurture relationships with key stakeholders, including environmental organizations, regulators, investors, media and sustainability influencers, to build trust and credibility for our brand
- Analyze marketing performance metrics and generate actionable insights to continuously improve campaign effectiveness and drive positive environmental impact
Qualifications:
- Minimum 2 years experience in marketing roles within crypto industry, candidates with previous responsibility for marketing of collateralized tokens will be given preference
- Knowledge of relevant tools and platforms for marketing automation, analytics, and community engagement
- Excellent communication and interpersonal skills, English required, other languages a plus
- Strong analytical skills and proficiency in using data-driven insights to inform marketing strategies and decision-making
- Ability to thrive in a fast-paced, entrepreneurial environment and adapt quickly to changes in priorities and market dynamics
If you are fluent in crypto and eager to make a positive impact on the planet, we want to hear from you.
Company Overview
Carbon X Tons (CXT) is a Climate Fintech solution for the first multi-functional, greenwashing-proof, global carbon credit and commodity for offsetting, investment, and trading. We want to democratise and enable universal, direct access to environmentally credible carbon credits for everyone, anywhere, anytime.